Visitors by Number of Visits During Report Period Help
This section shows the distribution of visitors based on how many times each visitor visited your site.

Visitors by Number of Visits During Report Period - Help Card Start of Chapter

 This section shows the distribution of visitors based on how many times each visitor visited your site. This covers visits made during the reporting period only; a visitor's visits before or after the reporting period do not contribute to the visitor's visit count.

 This statistic is an indication of whether or not your site compels return visits. Updating web site content is one way to improve this statistic.

 New vs. Returning Visitors Help
This section shows the number of first-time visitors to your site and the number of returning visitors to your site. Only visitors identified by cookies are counted. First-time visitors are those who didn't have a cookie on their 1st hit, but had one on later hits. Returning visitors are those who already had a cookie on their 1st hit (their previous visit happened before the start of this report period.)

New vs. Returning Visitors - Help Card Start of Chapter

 This section shows the number of first-time visitors to your site and the number of returning visitors to your site. Only visitors who can be identified with cookies are counted. First-time visitors are those who didn't have a cookie on their 1st hits, but had one on later hits. Returning visitors are those who already had a cookie on their 1st hit, and whose previous visit happened before the start of this report period. To get the most accurate information, make sure you set up the Cookies tab in the Options window to properly interpret the cookies you give to visitors.

 By considering the ratio between new and returning visitors over a period of time, you can determine if your site is adequately attracting repeat visits. If you consistently have a high number of returning visitors, congratulations; you're doing a good job! However, if you are accustomed to seeing a low number of returning visitors, it's time to figure out why.

 Top Visitors Help
This section identifies the IP address and/or domain name and their relative activity level on the site. If you do not use WebTrends cookies to track sessions on the site, WebTrends cannot differentiate between hits from different visitors of a same IP.

Top Visitors
 
Visitor
Hits
% of Total Hits
Visitor Sessions
1
 test-scooter.sv.alta-vista.net 1,497 1.2% 203
2
 199.172.157.28 368 0.29% 187
3
 crawler1.googlebot.com 1,424 1.14% 122
4
 64.41.254.24 171 0.13% 111
5
 eta-lambda-theta21.resnet.usf.edu 161 0.12% 110
6
 199.217.137.34 152 0.12% 107
7
 205.188.208.106 156 0.12% 102
8
 stn.moravian.edu 267 0.21% 102
9
 venus.atext.com 182 0.14% 101
10
 cache-ra06.proxy.aol.com 157 0.12% 100
Subtotal for Visitors Above 4,535 3.65% 1,245
Total 124,241 100% 24,799

Top Visitors - Help Card Start of Chapter

 This section identifies IP addresses and/or domain names of visitors and their relative activity level. If you use WebTrends cookies to track sessions on the site, WebTrends can differentiate hits from visitors with the same IP address.
Tip: Consider the Visitor Address Filter to include or exclude activity based on visitor IP or domain.

 Consider the visitors who use the site most, and tailor your site to their interests and needs. If this is an intranet, notice which employees use the site the most and find out what they like about it. You might also get feedback from those who use it the least and find out what they are looking for.

 Top Geographic Regions Help
This section identifies the top locations of the visitors to the site by geographic region. The geographic region of the visitor is determined by the suffix of their domain name. Use this information carefully because this information is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of the actual geographic location of this visitor. For example, while a vast majority of .com domain names are from North America, there is a small minority of domain names that exist outside of North America.

Top Geographic Regions
 
Geographic Regions
Visitor Sessions
1
 North America 15,055
2
 Region Un-Specified 8,646
3
 Western Europe 493
4
 Australia 199
5
 Northern Europe 112
6
 Asia 98
7
 Middle East 64
8
 Eastern Europe 35
9
 Pacific Islands 33
10
 South America 24
11
 Central America 16
12
 Caribbean Islands 12
13
 Sub-Saharan Africa 8
14
 Region Not Known 4
Total 24,799

Top Geographic Regions - Help Card Start of Chapter

 This section identifies the top locations of the visitors to the site by geographic region. The geographic region is determined by the suffix of their domain names. Use this information carefully because it is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of the visitor's actual geographic location. For example, while a vast majority of .com domain names are from North America, there is a small minority that exist outside of North America.
If reverse DNS lookups have not been performed, WebTrends cannot determine the country of origin and this section is not included in the report. The table lists the top geographic regions in decreasing order of the number of hits.
Tip: Consider the Visitor Address Filter to include or exclude activity based on visitor country.

 This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an International audience.

 Most Active Countries Help
This section identifies the top locations of the visitors to the site by country. The country of the visitor is determined by the suffix of their domain name. Use this information carefully because this information is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of the actual geographic location of this visitor. For example, while a vast majority of .com domain names are from the United States, there is a small minority of domain names that exist outside of the United States.

Most Active Countries
 
Countries
Visitor Sessions
1
 United States 14,536
2
 Canada 505
3
 AU 199
4
 Germany 94
5
 Netherlands 90
6
 Austria 81
7
 Japan 69
8
 UK 60
9
 France 54
10
 Sweden 54
11
 New Zealand (Aotearoa) 33
12
 Norway 30
13
 Israel 29
14
 Italy 24
15
 Finland 23
16
 Spain 22
17
 Belgium 19
18
 Greece 18
19
 Saudi Arabia 16
20
 Mexico 14
Total 15,970

Most Active Countries - Help Card Start of Chapter

 This section identifies the top locations of the visitors to the site by country. The country is determined by the suffix of their domain names. Use this information carefully because it is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of the visitor's actual geographic location. For example, while a vast majority of .com domain names are from the United States, there is a small minority that exist outside of the United States.
If reverse DNS lookups have not been performed, WebTrends cannot determine the country of origin and this section is not included in the report. The table lists the top countries in decreasing order of the number of hits.
Tip: Consider the Visitor Address Filter to include or exclude activity based on visitor country.

 This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an International audience.

 North American States and Provinces Help
This section breaks down web site activity to show which of the North American States and Provinces were the most active on the site. This information is based on where the domain name of the visitor is registered, and may not always be an accurate representation of the actual geographic location of this visitor. This information can only be displayed if reverse DNS lookups have been performed.

North American States & Provinces
 
State
Visitor Sessions
1
 Virginia 4,240
2
 California 417
3
 Oregon 174
4
 Washington 94
5
 Ontario 52
6
 Utah 22
7
 Illinois 12
8
 Tennessee 11
9
 Maine 10
10
 D.C. 7
11
 Ohio 7
12
 Manitoba 6
13
 Arizona 6
14
 Indiana 5
15
 North Carolina 5
16
 Massachusetts 5
17
 Florida 4
18
 Michigan 4
19
 Minnesota 4
20
 Vermont 4
Total For the States Above 5,089

North American States and Provinces - Help Card Start of Chapter

 This section shows which of the North American States and Provinces were the most active on the site. This information is based on where the domain name of the visitor is registered, and may not always be an accurate representation of the actual geographic location of this visitor (for example, individual visitors will often be seen as coming from the state where their ISPs are registered.) This information can only be displayed if reverse DNS lookups have been performed.

 This information can help you cater to your audience. Expand your audience by addressing the needs of those you want to draw to the site.

 Most Active Cities Help
This section further breaks down the site's activity to show which cities were the most active on the site. This information is based on where the domain name of the visitor is registered, and may not always be an accurate representation of the actual geographic location of this visitor. This information can only be displayed if reverse DNS lookups have been performed.

Most Active Cities
 
City, State
Visitor Sessions
1
 Vienna, Virginia, United States 3,786
2
 Falls Church, Virginia, United States 450
3
 Mountain View, California, United States 213
4
 Medofrd, Oregon, United States 163
5
 San Francisco, California, United States 125
6
 Redmond, Washington, United States 61
7
 Seattle, Washington, United States 25
8
 San Jose, California, United States 25
9
 Salt Lake City, Utah, United States 22
10
 Angels Camp, California, United States 11
11
 Cookeville, Tennessee, United States 11
12
 Santa Clara, California, United States 10
13
 Roseburg, Oregon, United States 10
14
 Palo Alto, California, United States 9
15
 Tustin, California, United States 8
16
 Waterwille, Maine, United States 8
17
 Cincinnati, Ohio, United States 7
18
 Washington, D.C., United States 7
19
 Bellevue, Washington, United States 7
20
 Bakersfield, California, United States 7
Total For the Cities Above 4,965

Most Active Cities - Help Card Start of Chapter

 This section breaks down activity further to show which cities were the most active. This information is based on where the visitor's domain name is registered, and may not necessarily be an accurate representation of the visitor's actual geographic location. For example, visitors are frequently shown as coming from the city where their ISPs are registered.) This information can only be provided if reverse DNS lookups have been performed.

 City information can be useful in focusing your marketing efforts in other media such as print or television advertising.

 Most Active Organizations Help
This section identifies the companies or organizations that accessed the site the most often.

Most Active Organizations
 
Organizations
Hits
% of Total Hits
Visitor Sessions
1
 America Online
http://aol.com		 3,786 3.04% 3,786
2
 http://home.com 3,709 2.98% 773
3
 Uunet Technologies Inc.
http://uu.net		 450 0.36% 450
4
 http://inktomi.com 622 0.5% 306
5
 http://inktomisearch.com 326 0.26% 254
6
 http://alta-vista.net 2,692 2.16% 251
7
 http://googlebot.com 3,329 2.67% 250
8
 http://nau.edu 2,410 1.93% 241
9
 Architext
http://atext.com		 213 0.17% 213
10
 http://199.172.157.28 368 0.29% 187
11
 Mikota Maentz
http://rr.com		 163 0.13% 163
12
 http://psi.net 970 0.78% 154
13
 http://att.net 1,275 1.02% 150
14
 http://webtv.net 276 0.22% 139
15
 Pacific Bell Internet Services
http://pacbell.net		 125 0.1% 125
16
 http://usf.edu 233 0.18% 119
17
 http://mindspring.com 895 0.72% 118
18
 http://bellsouth.net 792 0.63% 118
19
 http://mediaone.net 1,035 0.83% 115
20
 http://relex.com 1,134 0.91% 115
Subtotal For Companies Above 24,803 19.96% 8,027
Total For the Log File 124,241 100% 24,799

Most Active Organizations - Help Card Start of Chapter

 This section identifies the companies or organizations that accessed the site the most often. If the DNS lookup option is set to "Always" or "Automatically," WebTrends searches for the domain name in the company database, and includes the company name and geographic information in the graph and table. If reverse DNS lookups are not performed, either by WebTrends or by the server, only IP addresses are listed. The table lists companies and organizations in decreasing order of the number of hits.

 Determine how your e-business can be improved according to how businesses are using your site. Consider how your product can be made more attractive to organizations that have shown interest.

 Organization Breakdown Help
This section provides a breakdown by types of organizations (.com, .net, .edu, .org, .mil, and .gov.) This information can only be displayed if reverse DNS lookups have been performed, and the percentages refer to the total of hits for which the organization type can be determined (some IPs cannot be resolved to a domain, and therefore an organization type cannot be determined).

Organization Breakdown
 
Organization Type
Hits
% of Total Hits
Visitor Sessions
1
 Commercial 33,553 42.8% 8,190
2
 Network 27,167 34.65% 4,248
3
 Education 16,304 20.8% 2,092
4
 Organization 852 1.08% 127
5
 Military 134 0.17% 33
6
 Government 205 0.26% 29
7
 Arpanet 148 0.18% 10
8
 International 20 0.02% 6
Total for Known Organization Types 78,383 100% 14,735

Organization Breakdown - Help Card Start of Chapter

 This section provides a breakdown by types of organizations (.com, .net, .edu, .org, .mil, and .gov.) The table lists the types of organizations in decreasing order of the number of hits. This information can only be provided if reverse DNS lookups have been performed, and the percentages refer to the total of hits for which the organization type can be determined (some IPs cannot be resolved to a domain, and therefore an organization type cannot be determined).

 Consider what type of organization is interested in your site and how you can attract other types.

[WebTrends Corporation]

This report was generated by WebTrends.


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